Purchase Intent Data for Enterprise Tech Sales and Marketing | TechTarget
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Purchase Intent Data for Enterprise Tech Sales and Marketing | TechTarget

Identify, influence and engage active buyers in your tech market with TechTarget's purchase intent insight-powered solutions. Activity matters.

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Identify, influence and engage active buyers in your tech market with TechTarget’s purchase intent insight-powered solutions. Activity matters.

Why TechTarget

TechTarget provides solutions to help technology vendors with their go-to-market strategies, marketing, and sales enablement. Their solutions are backed by proprietary intent data and audience insights.

Key Solutions Areas

  • Go-To-Market Strategy and Execution
  • Account-Based Marketing and Sales
  • Technology Marketing
  • Partner Marketing
  • Technology Sales

Key Products

  • Priority Engine – Account-based marketing platform
  • Lead Generation – Custom content, webinars, events
  • Contact Data Services – Contact database services
  • Demand Gen & ABM/ABX – Demand generation and ABM services
  • Data-Driven Display – Targeted digital advertising
  • Custom & Native Web Sites – Custom website development
  • Research, Advisory & Consulting – Research and advisory services
  • Sales Enablement – Sales tools and training

Outcomes Delivered

  • Improve go-to-market strategy
  • Identify and engage target accounts
  • Enhance contact database
  • Build awareness and generate leads
  • Drive event attendance and webinar registration
  • Convert website visitors and enable sales
  • Accelerate channel recruitment and sales
  • Prioritize outreach and improve prospect response
  • Generate meetings and opportunities

Let me know if you would like me to modify or expand this summary. I aimed to pull out the key sections and offerings into a concise overview.

Purchase Intent Data for Enterprise Tech Sales and Marketing | TechTarget

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